New “This Is Fly”

This is one of my favorite fly fishing reads. As a designer/photographer, think their approach to this ezine is amazing. I love the attention to detail and their out of the box feel to the outdoors and all it encompasses. The also have a feature called “Deal on the Fly” on their BLOG. It features a single product at an amazing price but is usually only available til the quantity runs out. I picked up my most recent reel from there. Check it out as well as the awesome Mag.


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